The Diamond Buying Guide – free to download

A private guide by Elloise Gee, IGI Graduate Gemologist: how to choose an engagement ring or significant diamond with clarity, confidence and care.

Ten short chapters on what genuinely affects beauty and price, how to read a laboratory report, and the questions worth asking anyone who offers to sell you a diamond. Enter your email and the guide is sent straight to your inbox.

What’s inside

01 The 4Cs, in practice

02 Choosing a shape

03 Grading reports

04 Natural and lab-grown

05 Settings and metals

06 Planning your budget

07 Red flags and common mistakes

08 Questions to ask any seller

09 Valuation and insurance

10 How Gem House works

Read it through once, then keep it beside you while you shop. The checklists are designed to be used in the room, or on the phone, with any seller – including Gem House.